| Hi hui zhang, |
| The way people discover content is changing fast. |
| Instead of clicking through links, users are increasingly getting answers directly from AI systems, often without ever visiting a website. That creates a new challenge: understanding how your content is being used in AI-driven experiences. |
| To help address this shift, we’ve been building AI Visibility in Microsoft Clarity, a set of capabilities that help you understand how AI systems surface your content and uncover opportunities to improve. |
| You can explore this in the AI Visibility dashboard, including: |
| Citations: Shows where your content is referenced in AI systems.Bot Activity: Helps you understand how AI crawlers and agents access your site. |
| Today, we’re launching Topic Insights, which provides a deeper view of how your content performs across key topics alongside actionable recommendations. |
| With Topic Insights, you can: |
See your visibility and share of authority across AI answers Understand how much of an answer is supported by your content |
| Together, these signals help you move from visibility to action, so you can improve how your content shows up in AI-driven discovery. |
| You can find all of these features in Microsoft Clarity under Dashboards → AI Visibility. |
| Explore AI Visibility in Clarity |
| *AI Visibility features are available for eligible website categories. Some projects may not have access to all AI Visibility reports and insights. |
| Have a great day, |
| The Microsoft Clarity Team |
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